Editorial Focus
Essential Fleet Manager Magazine is published for fleet professionals responsible for managing the fleet operations of organisations that provide ‘Essential Services’ throughout the UK, including the public sector, social housing, utilities, contractors, and infrastructure management. The majority of our readers manage fleets that consist of more than 200 vehicles and have overall responsibility for the procurement of fleet vehicles as well as fleet and driver management products and services.
How vehicles are used throughout the Essential Services sector:
In the NHS, for example, fleet operations include everything from providing patient transport and clinical waste management to delivering pool car provision for staff.
Local Authorities have responsibilities that include street cleaning, recycling, parks, and grounds maintenance.
Within the blue-light emergency sector, response times and reliable vehicle assets are essential.
Many social housing providers now run their own maintenance services and have large fleets of LCVs, which are dispatched carrying various tradespeople to carry out repairs. Fleets in this sector also have to provide an element of social care.
Fleet professionals operate extensive and diverse fleets within the utility and infrastructure management sectors, which are usually dispersed over large geographical areas. Fleet composition and the types of assets procured include vehicles for engineers, including specialist vehicle conversions with onboard facilities such as welfare and power; in addition, there is a need for vehicle provision for corporate staff.
The issues faced within fleet management across the Essential Services sector:
Managing capital assets while achieving standardisation in driver and vehicle safety across large fleets is a complex task. Therefore, optimising fleet utilisation and delivering cost-effective fleet management are key focus areas for the ‘Essential Services’ sector.
Fleets across the UK are also in a transitional phase, many opting to electrify their whole fleet or, where this isn’t possible, utilise lower-emission fuels. Essential Fleet Manager Magazine provides vital guidance to help fleet and transport managers understand how to transition in the most cost-effective way, with best practice guides and by sharing insights from fleet professionals across the sector who have already started on this transitional journey.
How can Essential Fleet Manager help to promote your products and services?
For a fleet supplier, Essential Fleet Manager Magazine offers a truly unique route to reach fleet and fleet-related product and service decision-makers within the ‘Essential Services’ sector. This is a stable market, and the organisations we include within our readership are known for being early adopters of new technology. The fleet industry as a whole is also responsible for the primary growth within the automotive sector.
How vehicles are used throughout the Essential Services sector:
In the NHS, for example, fleet operations include everything from providing patient transport and clinical waste management to delivering pool car provision for staff.
Local Authorities have responsibilities that include street cleaning, recycling, parks, and grounds maintenance.
Within the blue-light emergency sector, response times and reliable vehicle assets are essential.
Many social housing providers now run their own maintenance services and have large fleets of LCVs, which are dispatched carrying various tradespeople to carry out repairs. Fleets in this sector also have to provide an element of social care.
Fleet professionals operate extensive and diverse fleets within the utility and infrastructure management sectors, which are usually dispersed over large geographical areas. Fleet composition and the types of assets procured include vehicles for engineers, including specialist vehicle conversions with onboard facilities such as welfare and power; in addition, there is a need for vehicle provision for corporate staff.
The issues faced within fleet management across the Essential Services sector:
Managing capital assets while achieving standardisation in driver and vehicle safety across large fleets is a complex task. Therefore, optimising fleet utilisation and delivering cost-effective fleet management are key focus areas for the ‘Essential Services’ sector.
Fleets across the UK are also in a transitional phase, many opting to electrify their whole fleet or, where this isn’t possible, utilise lower-emission fuels. Essential Fleet Manager Magazine provides vital guidance to help fleet and transport managers understand how to transition in the most cost-effective way, with best practice guides and by sharing insights from fleet professionals across the sector who have already started on this transitional journey.
How can Essential Fleet Manager help to promote your products and services?
For a fleet supplier, Essential Fleet Manager Magazine offers a truly unique route to reach fleet and fleet-related product and service decision-makers within the ‘Essential Services’ sector. This is a stable market, and the organisations we include within our readership are known for being early adopters of new technology. The fleet industry as a whole is also responsible for the primary growth within the automotive sector.
Format and Publishing Frequency
Essential Fleet Manager Magazine is a publication that is available both in digital and print formats.
The magazine is published 8 times a year, every 6 weeks.
Essential Fleet Manager Magazine is published in A4 format. The magazine is part of the Essential Fleet Group’s portfolio, which also includes Essential Fleet Operator - www.myessentialfleet.co.uk.
Format: A4
The magazine is published 8 times a year, every 6 weeks.
Essential Fleet Manager Magazine is published in A4 format. The magazine is part of the Essential Fleet Group’s portfolio, which also includes Essential Fleet Operator - www.myessentialfleet.co.uk.
Format: A4
Job Titles within our readership
Typical fleet sizeThe majority of our readers manage fleets that consist of more than 200 vehicles. |
Readership SectorsEssential Fleet Manager Magazine is aimed at fleet professionals who work for organisations operating within the 'Essential Services' sector. This includes: Public Sector
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In each issue...
In each issue of the magazine, we offer a variety of informative ‘Special Features’ aimed at engaging our readership, supporting their professional development, and ensuring compliance. These features are detailed below. Alongside these features, we include our regular content, which comprises of:
Supplier Insights (Q&A):
Insights are interviews with suppliers, where we ask questions designed to enhance the content to increase engagement with our readers, to help drive business enquiries.
Fleet in Focus (Interview):
In this feature we focus on a fleet run by one of our readers. Fleet or transport managers share best practices, highlight their achievements, and discuss their experiences in fleet management, offering valuable advice to fellow fleet professionals.
Sector News:
In this section, we focus on fleet procurement within the Essential Services sector. We explore the vehicles that have been integrated and utilised to enhance efficiency and, in some cases, support electrification efforts. This information helps our readers understand which vehicles perform best, enabling them to make informed decisions.
Industry News:
In this section, we provide updates on the latest guidance from professional associations, government agencies, and insights from suppliers regarding current challenges and developments within the fleet industry.
Supplier News:
This type of content is used to inform our readership of a new product launch or service. It is news we cannot publish as general editorial as it has a ‘sales pitch’ element and is therefore paid for.
Fleet Vehicle Options:
We provide information on the newest passenger and commercial vehicles suitable for the Essential Services sector. Each issue highlights the latest available models or those that are about to launch, ensuring our readers are aware of their options.
Suppliers Directory:
These pages are laid out in a ‘classified’ style and appear in each issue.
Magazine archive: 2024 - Issues (5-8)
Special Features - Issues (1-4)
In addition to our usual content we have put together a ' Special Feature' for each issue of Essential Fleet Manager Magazine in 2025
Special Features - Issues (5-8)
In addition to our usual content we have put together a ' Special Feature' for each issue of Essential Fleet Manager Magazine in 2025
Examples of recent content
Below is a small selection of published content from issues of Essential Fleet Manager Magazine.
Magazine archive: 2024 - Issues (1-4)
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Magazine archive: 2023 - Issues (1-8)
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Magazine archive: 2022 - Issues (5-8)
Download a PDF copy of each issue in the archive
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Request a 2025 Media Pack
We have printed copies, pdf or digital flip version for you to view.